Maybe you’ve heard of the incredibly popular notebook brand Field Notes. Maybe you’ve heard us mention them a few times over the last six years. Tune in as we get to chat with Aaron Draplin, graphic designer extraordinaire, Field Notes inventor, and all-around awesome guy.

Warning: this episode has several R-rated words that we decided not to bleep out, due to the color and richness it lends to the conversation. You may not want to listen to this with kids.